Improveit Celebrates Women in Construction & Women’s MonthMar 06, 2023
Improveit Supports International Women’s Month & Women in Construction
Not all women in construction wear hardhats!
During Women in Construction Week and International Women’s Month, meet a few of the women who make Improveit what it is.
In celebration of Women in Construction Week and International Women’s Mont this March, Improveit is proud to share a peek behind the scenes of our growing company, and insights from a few of the women on our team that make it happen!
According to the National Association of Women in Construction, women comprised 10.9% of the construction workforce in 2022 – up from 9.9% in 2018. Nearly three-quarters (72%) of women in construction are working in professional, managerial, sales, and office roles, while 21% work in service-related positions, and 7% are in production, construction, and logistics.
What Traits Help Women in Construction Thrive?
“Women in construction and women in home improvement is a growing trend, thankfully, but I think ti’s really diversity in general that’s good for organizations,” says Traci Snyder, Improveit’s Vice President of Marketing, People, and Technology. “Companies are much more likely to be successful when there’s diversity present, and I’m really proud of how women play into that here at Improveit.”
Snyder says passion and collaboration are just two of the traits that women on Improveit’s team bring to work with them every day. “Listening skills, empathy, and other interpersonal skills often come naturally to women, and are essential in how the Improveit team interacts with homeowners on a daily basis.
I really enjoy the part of my job where I get to take when I’ve learned and share it with homeowners who don’t do this every day. We have to educate everybody we meet.” – Lauren Hunter
Inside Sales Training & Development Manager Bridget Hough agrees, “As a women in the remodeling industry, it’s interesting to see the balance of both the functionality of the product with the aesthetic,” she says. “Listening skills are critical to understanding what the customers wants and needs, and in every contact there’s a human element that the customer is looking for.”
What Jobs Exist for Women in Construction and Business?
Those human points of contact underscore the fact that not all women in construction wear hardhats – even when it comes to installing projects. As an installation administrator with Improveit’s Cincinnati team, Samantha Hupper spends every day communicating and connecting with homeowners as a trusted advisor.
“Construction doesn’t have to be about wearing a toolbelt,” Hupper says. “In my role, it’s about the connection you build wit the homeowner. They’re investing a lot to make repairs and upgrades to their home, and they want to feel safe and comfortable doing it. That’s where I come in. When there’s an issue or they have concerns, they know they have somebody to turn to, and I enjoy being that person.”
Hupper says she spends most of her day connecting with customers, either coordinating with their busy schedules to find the perfect date to start their project installation, or following up with them before and after their appointments to answer any questions. She leans on her past experience in the hospitality and homebuilding industries to create a trusting bond with Improveit customers.
With roles in marketing, sales, operations, and installation, the women on Improveit’s team are integral to the company’s success. And because Improveit is committed to helping all of its team members grow personally and professionally, these roles are just a few of the opportunities for women in construction to use their skills and passions as they grow their careers.
Are you looking for a career in construction, or feel like your skills and talents can help Improveit deliver a five-star experience? Visit our Careers page to learn more about our culture and Core Values, and apply for an open position. We look forward to hearing from you!